…what it’s like to force a fit as executive coaches, speakers and business consultants. It’s painful and dehumanizing. It sucks… the life energy and enthusiasm out of you. It’s hard to say “no,” but in the long run, it’s toxic to force a fit.
Doing so takes courage. Here is a personal example. COVID strikes, the meeting’s business goes “south,” and our in-person speaking engagements fall through the floor. While attempting to rebound, we are given an opportunity —an engagement we could probably do “okay” at but it lacked fit, fun and freedom. Honestly, the temptation to accept, was formidable, but we’ve been there before, compromised, and paid a hefty price.
What’s the problem with this scenario? We are all for navigating the waters of uncertainty, risk, and exposure to mature and grow in our expertise about leadership, change, and innovation. But if that means posing and pretending by taking on lucrative projects–projects we are only “kinda” equipped for and not that interested in, it’s not worth the emotional drain. And, we have NOT built a brand on begin just “okay.”
It’s not easy, it takes ongoing courage to say “no” to projects that don’t meet F5.
But, ask yourself, “What’s more painful, exercising the courage to say “no,” or engaging in a project with a client where there is no fit, you’re not having fun, you’re producing average fruit/results, and you feel like a prostitute?”
So if you want to improve the world without compromising who you are, without trading fulfillment and joy for a buck, then it’s time to be intentional about the type of clients you want to work with. F5 works for us, let it inspire you to generate your own criteria.
It takes courage to say “no” to work that doesn’t create
fit, fun, fruit, freedom and faith.
This takes us back to FAITH and the belief that God created us to live life abundantly. That is, none of us are wired to grind gears by doing work that compromises some part of fit, fun, fruit, freedom, and faith. So, we look ahead with faith, believing God will provide F5 work.
But we also know that if fear drives a book of business filled with “compromises,” God has no place to put the F5 work. Fulfillment is not achieved by compromising your brand.